Sowden Watson

Sowden Watson, one of Yorkshire’s leading design and marketing agencies, have just returned from Milan where they were responsible for creating the latest television commercial for the ‘Bop-a-loopa’, a trendy and sensational new music machine produced by their client Gamze, in conjunction with EMI Music Publishing.

The commercial, that features a large dance troupe performing an amazing break-dancing routine choreographed by a Russian champion, was filmed in a Bronx-style stage setting. A further dimension was provided by our own kids-on-the-block from the Northern Academy of Performance here in Hull, and local production facilities were also utilised by the Sowden Watson team to bring the commercial together for worldwide distribution.

Les Forgham, Managing Director of Gamze comments, “Bop-a-loopa is set to be a global phenomenon! It has a cool brand image, great packaging and a very creative and fun TV commercial”.

Paul Sowden, Managing Director of Sowden Watson, adds, “TV advertising brings another dimension to the marketing mix and to create and produce the commercials is just fantastic – we thrive on it! Gamze has seen massive international growth over the past three years and we are extremely proud to be an extension of the company’s marketing team”.

Sowden Watson, based at Hesslewood Country Office Park, are one of the region’s most established design and advertising agencies and have been supplying a wide range of design, advertising and marketing services for some 25 years.